PROMISE 01
100% Japanese ingredients
Wheat from Agri System in Hokkaido, salt from Naruto Engyo in Tokushima and rice-bran oil from Tsuno Food in Wakayama. Every ingredient is domestic, from producers we know personally.
100% Japanese ingredientsHonest noodles
Honest noodles
for the people you love.
Wheat, salt and oil — all grown and made in Japan. Hand-stretched over two days by artisans in Handa, Tokushima, for a gentle flavor and a satisfying chew.
MessageDo you know what's really
Do you know what's really
in your food?
In Japan, a label reading "wheat flour (milled in Japan)" usually means imported wheat that was simply milled in Japan — not Japanese-grown wheat.
At Yachiyo Mengyo, we want people who care about where their food comes from to be able to choose with confidence. That's why every ingredient in our noodles is 100% from Japan, and why we tell you who made them and why.
Read our storyOur Promise
Three promises from YACHIYO
Noodles you can feel good about serving to your family.
PROMISE 02
Nothing unnecessary
No additives or improvers. Our wheat is not fumigated after milling, and is grown without post-harvest pesticides or neonicotinoids.
PROMISE 03
Certified safety
ISO 22000 certified, the only organic JAS-certified factory among Handa somen makers, and halal certified.
Ingredients
Three ingredients, and the people behind them
We only use ingredients from producers whose values we share.
WheatHokkaido wheat from Agri System
Mainly Kitahonami, blended with the rare Hokushin variety stone-milled. Unfumigated, post-harvest-free flour.
SaltSalt from Naruto Engyo, Tokushima
100% salt from our neighbors at Naruto Engyo, made from the seawater of the famous Naruto whirlpools using a Japanese membrane-concentration method.
OilRice-bran oil from Tsuno Food, Wakayama
Only about 6% of oil sold in Japan is made from domestic raw materials. We use 100% rice-bran oil pressed from Japanese rice bran by Tsuno Food in Wakayama.
Our StoryBrought back to life
Brought back to life
by the people who loved it.
YACHIYO was born about 20 years ago as a somen brand from a local company. In 2020 the maker went bankrupt during the pandemic. Moved by fans asking for its return, we took over the factory, welcomed back the original artisans, and relaunched YACHIYO — now made with 100% Japanese ingredients.
Read our story
Craftsmanship
Two days, stretched by hand.
Knead, stretch, rest, and stretch again. Handa's hand-stretching tradition has been passed down for about 300 years, shaped by cold mountain winds and the clear water of the Yoshino River. Our artisans adjust every batch to the day's temperature and humidity, creating thick noodles with a springy chew that stays firm.
- Reading the day's weatherThe salt water for kneading is adjusted every morning to the temperature and humidity. No two days are alike, so experience and instinct matter.
- Rest, stretch, rest againInstead of thinning the dough all at once, we repeat resting and stretching over two days. That's what gives the noodles their firm chew that holds up after boiling.
- Chopsticks, by handBefore drying, artisans slide in bamboo chopsticks to separate every strand — work no machine can do.
- 31+ years of Handa somenArtisans with more than 31 years in Handa somen check the feel of the dough and the tension of the noodles every day.
Products
Our noodles
For everyday meals and for thoughtful gifts.
100% JapaneseNo additivesGift ready
Handa Somen YACHIYO
Our signature, 100% Japanese ingredients
2 bags 990 yen (tax incl.)+
100% whole grain100% JapaneseOrganic JAS
Organic Handa Somen YACHIYO
100% organic whole-grain wheat
2 bags 1,640 yen (tax incl.)+
FrozenQuick100% Japanese
Frozen Handa Somen YACHIYO
Ready in about 3 minutes
3 bags 3,260 yen (tax incl.)+
100% JapaneseNo additivesGift ready
Handa Thin Udon YACHIYO
Thin udon, hand-stretched
4 bags 2,187 yen (tax incl.)+
ORGANIC100% whole grainWhole Grain 100%Organic Handa Somen YACHIYO,
Organic Handa Somen YACHIYO,
made with 100% whole grain.
Regular flour is milled from only the inner part of the wheat kernel. Whole-grain flour uses the entire kernel, bran and germ included. Our organic somen is hand-stretched from 100% Japanese organic whole-grain flour.
01
The whole wheat kernel
The bran and germ usually removed from white flour stay in, along with the fiber and minerals naturally found in wheat.
02
Toasty, rich flavor
A wheat flavor that deepens with every bite, and a gently rustic color unique to whole grain.
03
Organic JAS-certified factory
Both the ingredients and our factory are organic JAS certified, making it the only organic Handa somen.
Recipes
Somen recipes for every season
Handa somen stays firm even when stir-fried or simmered — perfect for dishes from around the world.
How to Buy
Where to get YACHIYO
Order online, or visit a store near you.
Online shop
Our official shop carries the full lineup at direct-sale prices.
- Free gift wrapping (noshi)
- Credit card, PayPal, Amazon Pay and more
- Ships within 5 days (within Japan)
Stores & restaurants
Available at roadside stations and the airport in Tokushima, antenna shops in Tokyo, and served at restaurants in Japan and abroad.
- Tokushima: roadside stations, airport
- Tokyo: antenna & select shops
- Overseas: Paris, Ho Chi Minh City
FAQ
Frequently asked questions
Why do the noodles vary in thickness?
Hand-stretched somen changes slightly with each day's temperature, humidity and drying — a natural sign of handcraft.
Some noodles look white and some yellowish.
This comes from differences in drying speed and does not affect quality. They look the same once boiled.
How much is one serving?
One bundle (100 g) is about one adult serving.
How should I store an opened pack?
Keep in an airtight container in a cool, dark place.
Do you ship overseas?
Our online shop ships within Japan. For overseas or wholesale orders, please email info@tenobemen.com.
Try a bundle
and taste the difference.
From a 2-pack trial to boxed gift sets.